Adjmal Sarwary, MindTrace
Online experiments are more important than ever and researchers want to make the most out of them. Online eye tracking has been “around” for a while but everyone who tried to use it so far ran into multiple problems. This is where MindTrace comes in. We have developed proper online eye tracking and emotion tracking. With our latest iteration, we are now also accessible on Gorilla and can be easily used by everyone. We are researchers ourselves and know the pain of designing experiments and then also having to deal with hardware. We’ve set things up for ease of use. When all is done, you get your data in a simple format that any software can import.