Nick Hodges, GorilÂla
@nikoraisu
Full TranÂscript:
Nick Hodges:
FanÂtasÂtic. HelÂlo again, I’m Nick from GorilÂla and today I’m showÂing you anothÂer of our new tools, which is the shop builder. I think you’ve already seen sneak peeks in the preÂviÂous talks. There are three big ideas here. SorÂry, ooh, make that a bit smaller.
Nick Hodges:
FirstÂly, unlike our preÂviÂous tools, this is from the outÂset, a facÂsimÂiÂle of a real-world thing. This is an online shop. As we’ve been hearÂing, a huge amount of us doing online shopÂping in some form. The idea for us is to have an ecoÂlogÂiÂcalÂly valid setÂting as our startÂing point. FolÂlowÂing on from this, the conÂfigÂuÂraÂtion options we’re putting into this, are all based on, real world shops and real world ideas. So labels, swaps, and taxÂes, and so on that you’ve just been hearÂing about. What we’re tryÂing to mainÂtain, is that any comÂbiÂnaÂtion of these options that you find should, in theÂoÂry, be able to be rolled out into your life. We’re very much tryÂing to keep everyÂthing very groundÂed in realÂiÂty. Because this is GorilÂla, we want to give you full conÂtrol over the shopÂping expeÂriÂence, so you can start experÂiÂmentÂing with all these difÂferÂent types of budgets.
Nick Hodges:
What is the shop builder for? ObviÂousÂly we’ve been hearÂing loads of great ideas for it. ObviÂousÂly we’ve heard about some ideas in behavÂioral ecoÂnomÂics, you can explore things like anchorÂing affects. Why does a thouÂsand dolÂlars sound expenÂsive, but $5,000 reduced to a thouÂsand dolÂlars sound cheap? You can use it in social psyÂcholÂoÂgy, do more peoÂple accept swaps if we tell them that everyÂbody else is? You can use it to test behavÂioral interÂvenÂtion. I think this was part of the preÂviÂous talk, do peoÂple buy healthÂiÂer food overÂall, if we put a green stickÂer on the healthy stuff, or a red stickÂer on the unhealthy stuff? You can use an experÂiÂmenÂtal psyÂcholÂoÂgy. You can creÂate memÂoÂry tasks, based in a real world sitÂuÂaÂtion, can peoÂple rememÂber to buy all of the items on their shopÂping list? Can you prime peoÂple to choose one prodÂuct over another?
Nick Hodges:
FinalÂly, you can use it to do actuÂal marÂket research. What disÂcounts can you put in that effect purÂchasÂing, or which adverts effect what peoÂple buy? I would say it was realÂly cool to see PasÂcal’s work being preÂsentÂed just now. PasÂcal has been on our earÂly access proÂgramme for shop builder and Lola that you saw, is being built in this tool. Of course, this is anothÂer tool like the task builder or the quesÂtionÂnaire builder, so you’ll be able to put a shop builder task into your experÂiÂment tree and have othÂer tasks that go before and after it. You could even have an interÂvenÂtion task or a quesÂtionÂnaire beforeÂhand, and then see how that effects what they go on to purchase.
Nick Hodges:
This is as a fulÂly feaÂtured online store. You’ve already seen the research from PasÂcal and DimÂitris as well. Those projects have been based on preÂviÂous work that we’ve done and tools we’ve been workÂing on in the backÂground. We’re super excitÂed to finalÂly make them availÂable to everyÂone. As you’ve seen, you start with a fulÂly feaÂtured online store. You have prodÂucts, you can put them into catÂeÂgories, you can search, you have a basÂket, you can remove things from it, and then you check out at the end. You upload your own prodÂucts. There’s just a simÂple spreadÂsheet. You have one item in each row and an image for every prodÂuct. This lets you turn it into any kind of shop you want. ObviÂousÂly we’ve seen superÂmarÂkets earÂliÂer, but you can use it to make a toy shop or a clothes shop or anyÂthing like that. And then finalÂly you can manipÂuÂlate all these difÂferÂent aspects of the shopÂping expeÂriÂence, so the labels, the pricÂing of taxÂes, disÂcounts, and so on.
Nick Hodges:
For anyÂone who’s lookÂing at this, thinkÂing this looks great I want to have a go at this, how do you get startÂed this? I’ve got anothÂer step-by-step guide of how to get crackÂing with the shop builder. The first quesÂtion you need to ask yourÂself, fairÂly obviÂousÂly, is what kind of shop am I going to make? In my mind, this comes down to a fairÂly sort of straightÂforÂward choice, do you need a domain speÂcifÂic shop because of the kind of research that you’re doing? If you’re doing health research, I won’t use groÂceries, so I’m going to use health stuff, or I want to use toys because I’m researchÂing this parÂticÂuÂlar thing, or are you researchÂing some othÂer kinds of behavÂior where you just want some kind of everyÂday enviÂronÂment to use as a setÂting for your task, instead of using some more abstract, traÂdiÂtionÂal psyÂcholÂoÂgy task?
Nick Hodges:
Either which way you’re going to make some kind of shop. The next thing is you need to get your prodÂucts set togethÂer. Here’s an examÂple of one. This is for my toy shop that I’ve creÂatÂed. This is the spreadÂsheet, this is the whole spreadÂsheet. It’s quite a small, simÂple one. There’s only six columns that you need, they have some kind of catÂeÂgoÂry, we have the name of the prodÂuct, an image of it, and its price. Then we have these two othÂers, pack size and pack unit, which deterÂmines how big it is, which we use for matchÂing prodÂucts up latÂer. If you’re not using that, you can put one each for all of them. You then need your images for each prodÂuct. That’s it, that’s the whole set. You could also have bigÂger ones. Some of the superÂmarÂket stuff you’ve seen earÂliÂer has had upwards of 10,000 prodÂucts in them, but there’s no need for them necÂesÂsarÂiÂly to be that huge. You don’t need them to be.
Nick Hodges:
Then you load them into the shop builder. I’m going to show you what this looks like now. Away we go. Let’s go ahead and creÂate a brand new shop as a task. This is live now in GorilÂla, if you log into GorilÂla and go to the creÂate menu, you will see the shop builder in that menu and you can have a go with it today. I’m going to go ahead and creÂate a toy shop. The first thing we need to do is go ahead and upload our prodÂucts, let’s start editÂing. I’m going to bring back the spreadÂsheet that I showed you a moment ago. They’re all my columns. I’ve got one catÂeÂgoÂry, just called catÂeÂgoÂry. You can have mulÂtiÂple catÂeÂgories if you want and you can nest them.
Nick Hodges:
You could, if you’re doing a superÂmarÂket, like PasÂcal’s been doing, you could have departÂment, aisle, shelf, for examÂple. But I’ve got one catÂeÂgoÂry. The first thing I need to do is go back into the tool, go to this catÂeÂgoÂry secÂtion and say, what might tell the tool what my catÂeÂgories are. I’ve just got one, called catÂeÂgoÂry. This is where you would conÂfigÂure those. Then once that is there, I can then go back to the prodÂucts tab, I can hit upload and I can drag that file into here. Which one’s it in? It’s in one of these. There we go. That’s there, there you all are. The next thing is to upload all the images I showed you. We go to the secÂond tab down, which is prodÂuct images. If I bring the foldÂer back across again, you can see they’re all in there.
Nick Hodges:
Where’s that? That’s over here. You’d expect to have a spreadÂsheet and a big foldÂer of images, but you could grab all of those and toss those into the upload, and there we go. There they go, very nice. That’s all of our prodÂucts in. ObviÂousÂly if you’ve got a bigÂger set, it might take a bit longer than that.
Nick Hodges:
Then we can go ahead and cusÂtomize how our shop is going to look, you can specÂiÂfy a logo that’s going to appear at the top. I’ve got one here. You’ll see in a moment it’s white because I want it to sit against a colÂored backÂground, you can’t realÂly see it, but you’ll see what it looks like when we go ahead and preÂview it. Then you can cusÂtomize the appearÂance of your shop and you can change the colÂors that we use and all the rest of it. I am going to go for a rather fetchÂing green, and you can see a preÂview of the colÂor on the right-hand side. I’ll use the same colÂor throughÂout. Then this is where I’m going to set my logo as well. There’s othÂer things that you cusÂtomize here. You can choose the curÂrenÂcy and some othÂer setÂtings about how the shop appears. That’s it, that’s the whole thing ready to go. Let’s go ahead and preÂview and see what that looks like.
Nick Hodges:
Here we are, welÂcome to HovÂerÂshed Toys and Games. This is my toy shop. You can see, there are the catÂeÂgories that we had in our spreadÂsheet along the top. If I click into each one, we can again see all the toys that are there in my toy shop. There’s the Lego, here’s some PlayÂmoÂbile, the board games I put in there, and a bunch of tedÂdies. From there it behaves like an online shop. You can add things to your basÂket, you can change the quanÂtiÂties, you see it all dynamÂiÂcalÂly update in a litÂtle basÂket panÂel on the right. Go ahead and add some more things. I can actuÂalÂly change the quanÂtiÂties in my basÂket directÂly there and everyÂthing, all updates dynamÂiÂcalÂly. When I’ve finÂished, I go and I check out and I say, yes I’m finÂished, then that’s the end of my shopÂping task. There we go. That’s the whole thing. That’s the whole thing working.
Nick Hodges:
One of things that’s realÂly excitÂing about shop builder for me. Is that it’s so quick to get up and runÂning. Unlike some of our othÂer tools where necÂesÂsarÂiÂly you have to lay out sevÂerÂal screens or conÂfigÂure some quesÂtions, it’s all there right out of the box and you can start tinÂkerÂing it immeÂdiÂateÂly. Now we can go ahead and start conÂfigÂurÂing it for our experÂiÂment. I am going to go ahead and show you the labels manipÂuÂlaÂtion here. What I’ve got here, is I’ve uploaded a new verÂsion of my prodÂucts that with some extra columns, you can see I’ve got flag, aniÂmals, and fun facÂtor here. I haven’t done anyÂthing speÂcial, these are just extra columns I added in Excel in my spreadÂsheets. I put those in there and in this fun facÂtor colÂumn, I’ve rather arbiÂtrarÂiÂly givÂen a score for each toy as to how fun I think it is.
Nick Hodges:
That’s in there. I’m sure some of you will disÂagree with my ratÂings. ApoloÂgies for that. I went back to the prodÂucts panÂel, re uploaded my sets and they will appear there. All those difÂferÂent cusÂtom propÂerÂties I’ve added are going to appear in my toolÂing. I’ve got two labels here which I’m going to use in my labels conÂdiÂtion. I’ll upload those in a secÂond. Here we go. I’ve got two images and these are labels that I’m going to want to put onto my prodÂucts. It’s a big bright banÂner, called Super Fun, and a litÂtle smallÂer one. I’ll show you where those go in just a secÂond. Now we can go ahead and cusÂtomize our labels. I’m going to add a conÂdiÂtion and my label conÂdiÂtion, called Super Fun. I’ll explain more about conÂdiÂtion in a moment.
Nick Hodges:
Let’s go ahead and add a label. We set the two images that we’re going to use, the large on there and the small one there. What I want to do, is I want to show you the Super Fun label on all of the prodÂucts in my set that I think have a high ratÂing in my, in my Super Fun colÂumn. You can see those cusÂtom fields I’ve added dynamÂiÂcalÂly appear in my dropÂdown here, and I can build this criÂteÂria up to pick the prodÂucts I want to go into. What’s realÂly nice about shop builder, and we use this criÂteÂria idea a lot, is that you can essenÂtialÂly algoÂrithÂmiÂcalÂly driÂve a lot of the conÂdiÂtions in your shop. We now see that our Super Fun conÂdiÂtionÂers come up here. You can have mulÂtiÂple conÂdiÂtions, so I could have two difÂferÂent types of label that I add and then ranÂdomÂized prices between them and see how those effect.
Nick Hodges:
Let’s go into the Lego. Here we go. You can see those three toys have got my Super Fun badge on them now. If I just bring the set over very quickÂly, we can see those first three, there’s a five and two fours, but the trains only you got a three. That’s why the label isn’t appearÂing on them. StartÂed workÂing niceÂly. If I click through the rest of my shop, I think I can see the othÂer ones, a Fox. There we go. It’s lookÂing pretÂty good, and the othÂers. When I add them to my basÂket they appear, obviÂousÂly in the panÂel on the right and when I add one that has the label on it, we see that’s where the small one appears. So even once you’ve moved on and startÂed shopÂping for anothÂer prodÂuct, you can see that those labels are still there.
Nick Hodges:
Whoa, sorÂry. That wasÂn’t what I was meant to do. What hapÂpened there? ApoloÂgies for that. That was the end of that video. I was tryÂing to scroll in my notes. That is how you conÂfigÂure the labels. That’s one of the many conÂdiÂtions in the shop builder and we’ve added loads of othÂers. I’ll take you through some of them now.
Nick Hodges:
The first one was, I think you saw in one of the othÂer talks is swaps. So you can conÂfigÂure your shop to offer swaps based on what peoÂple choose. Again, like all the othÂer things, you conÂfigÂure it very simÂply, you fill in all these litÂtle banks, decide what you want it to say. Then when they go shopÂping, it’ll look like this. In this case, I’ve used the same thing and as you saw the, you chose, the how about, great for younger chilÂdren, betÂter for oldÂer chilÂdren, these are all labels that I’ve cusÂtomized. WhenÂevÂer I add someÂthing that matchÂes my criÂteÂria, that I conÂfigÂured for a swap, it will then choose anothÂer prodÂuct that matchÂes my swap criÂteÂria and offer that to the parÂticÂiÂpant. They have a butÂton at the botÂtom, which you can optionÂalÂly enable, called show me anothÂer, which allows them to cycle through all the potenÂtial matchÂes to find someÂthing that they might like.
Nick Hodges:
The key thing here is that a lot of the powÂer in the shop builder is, you can comÂbine all these manipÂuÂlaÂtions togethÂer. If I conÂfigÂured the labels option that I showed you at the beginÂning, and the rabÂbits or the horse box would have had that label applied. You will also see that in the swap modal. What a lot of the time, what you’ll find you’ll be doing, is comÂbinÂing sevÂerÂal of these difÂferÂent effects togethÂer to creÂate the shopÂping expeÂriÂence that you want. That swaps. TaxÂes, you can put taxÂes on to your prodÂucts to see how that effects purÂchasÂing behavÂior. You can make them invisÂiÂble, so you can just adjust the pricÂing, or you can make them explicÂit when, and actuÂalÂly change how the pricÂing is disÂplayed to show the perÂson how much tax they’re payÂing for cerÂtain things. You can also optionÂalÂly show how much total tax they’re payÂing in their basÂket on the right.
Nick Hodges:
And then disÂcounts. This is what PasÂcal used to impleÂment the snap stuff that he was showÂing you in his store. I’ve done a very difÂferÂent thing here of doing a sumÂmer sale, but it’s all the same idea. Again, you can choose how these things are preÂsentÂed to the parÂticÂiÂpant, and you have a lot of conÂtrol over this. In this case, I want to have the base price ruled out, with the sale price next to it. Again, you can show the total in the basÂket there. The one thing that disÂcounts have, is that you can set a maxÂiÂmum amount of disÂcount that any one parÂticÂiÂpant is entiÂtled to, which is how a lot of real world disÂcount proÂgrams work.
Nick Hodges:
Then there’s the basÂket ratÂings. This is anothÂer thing that I think… We were havÂing the preÂviÂous talk because it’s one of these few things that you can only realÂly do in an online setÂting, is give every a shopÂper, a ratÂing of how good or bad or whatÂevÂer you think their basÂket is. This is based on the total numÂber of prodÂucts in the basÂket and the varÂiÂous difÂferÂent propÂerÂties that they have, you can give the whole basÂket some kind of ratÂing. I’ve gone for a, low, mediÂum, high, but this can be anyÂthing that you want. You don’t have to use just colÂors and texts, you can put images here instead. As the parÂticÂiÂpant adds and removes stuff from their basÂket, their ratÂing will dynamÂiÂcalÂly update to show them the new result. Again, this is a parÂticÂuÂlarÂly powÂerÂful with the labels I showed you earÂliÂer, because if you keep the small label that appears in the basÂket, they can actuÂalÂly see which of their prodÂucts are conÂtributÂing to that ratÂing. I’ll show you that in the next one.
Nick Hodges:
BasÂket disÂtriÂbÂuÂtion is simÂiÂlar, and I’ve got that idea showÂing here, except this time we’re actuÂalÂly showÂing the perÂson the breakÂdown of how each their prodÂuct conÂtribute to each of these three ratÂings. WhereÂas before it was essenÂtialÂly, an averÂage across the whole basÂket, this time, we’re actuÂalÂly showÂing you the breakÂdown of your basÂket and how the difÂferÂent prodÂucts are conÂtributÂing. You can see here, I’ve come up with some difÂferÂent labels which are simÂple cirÂcles of difÂferÂent colÂors that match my ratÂings. This basiÂcalÂly allows us to see, at a glance, which of these prodÂucts are conÂtributÂing to which bits of their basÂket ratÂing. Using these difÂferÂent comÂbiÂnaÂtions of labelÂing and ratÂings, you can give peoÂple a realÂly, realÂly good insight when they look at that basÂket, of just how, either healthy or unhealthy, or how many air miles, or whatÂevÂer it is that they’re carÂryÂing around in there.
Nick Hodges:
The othÂer thing that’s nice about the basÂket disÂtriÂbÂuÂtion, is that you can norÂmalÂize this in difÂferÂent ways. This first screenÂshot is showÂing you just by numÂber of prodÂucts and we can see that it’s the HogÂwarts casÂtle, that’s conÂtributÂing to our high ratÂing in this parÂticÂuÂlar examÂple, but the HogÂwarts casÂtle costs more than all the othÂer prodÂucts in there put togethÂer. In the secÂond examÂple, this is exactÂly the same basÂket and exactÂly the same setÂup, but I’m norÂmalÂizÂing the ratÂings by price. Rather, I’m ratÂing the ratÂings by price. We can see here, this image on the right is showÂing you out of all the monÂey you’re spendÂing, how many of these things fall into these difÂferÂent catÂeÂgories and how they affect your ratÂing. You can see that gives a very, very difÂferÂent impresÂsion of what they’re carÂryÂing around with them.
Nick Hodges:
Those are the big highÂlights. There are loads of othÂer conÂfigÂuÂraÂtion options availÂable to you. You could give butÂtons to shopÂping lists, remind them what to buy. You can set the iniÂtial items and they start off with, PasÂcal showed us that earÂliÂer, you can set a minÂiÂmum maxÂiÂmum budÂget, if you want to conÂstrain that they’re only spendÂing a cerÂtain amount of monÂey, you can do that. You could cusÂtomize how the site is navÂiÂgatÂed to again, to betÂter mimÂics real-world webÂsites. You can add your own cusÂtom conÂtent, you can add extra graphÂics and othÂer things to the prodÂuct pages, into the catÂeÂgoÂry pages that are there on the site. FinalÂly it’s fulÂly localÂizÂable, all the litÂtle labels on all the difÂferÂent butÂtons, so checkÂout, or show me anothÂer, and all those difÂferÂent things that you’ve seen, you can upload a spreadÂsheet and transÂlate all of those difÂferÂent pieces of text into a difÂferÂent lanÂguage, you can actuÂalÂly go out there and do your research with a fulÂly localÂized shop. This localÂizaÂtion idea is someÂthing we’re going to be runÂning out all of our othÂer tools in due course, but it’s there now in the shop builder.
Nick Hodges:
That is the end of my shop builder demo, it is availÂable now, when you go into a GorilÂla account and hit the creÂate butÂton, it will be there under new tools. The way we’re tryÂing out with our new tools, they are free to try out, you can start buildÂing it. You can grab that toyshop set that I showed you, it was on the main docÂuÂmenÂtaÂtion page of the shop builder. You will need a license in order to actuÂalÂly go and do data colÂlecÂtion and supÂport against it. It’s free to try out and then once you’ve got your tasks and you’re realÂly hapÂpy that you want to go ahead and use it, that’s when you need to go and get a license. They’re availÂable for labs and departÂments as of today, we are realÂly excitÂed to see what you guys can build with it. That is everyÂthing for me. There is more inforÂmaÂtion on the shop builder prodÂuct page here, and that’s the end of my preÂsenÂtaÂtion. If there are any quesÂtions, I’d be delightÂed to take them.
SpeakÂer 2:
FanÂtasÂtic. Thank you, Nick. AmazÂing stuff. We’ve got one quesÂtion already in the chat, is there any limÂit to the numÂber of prodÂucts you can upload to the Store?
Nick Hodges:
There’s no hard limÂit as of yet, no. One thing we have been findÂing… Should I stop my share cause then I think we can see each othÂer betÂter. No, there’s not a hard upper limÂit. What we have found is that the main thing that’s realÂly gatÂing you there, is that the bigÂger your prodÂuct set is the longer it’s going to take your parÂticÂiÂpant to downÂload it at the beginÂning in order to start the task. So soonÂer or latÂer, if you make it too big, you’re going to get to a point where your task takes too long to start. Because the first thing we have to do is load up your masÂsive spreadÂsheet of all of your prodÂucts and then process it so that we can use it at runÂtime. Once it’s all set up, everyÂthing is fine.
Nick Hodges:
Again, othÂer things that tend to get hardÂer, the more prodÂucts you have, if you have a realÂly, realÂly masÂsive set, the search, is going to be slowÂer and othÂer things like that, but cerÂtainÂly we’ve been triÂalÂing it with PasÂcal and othÂers, withÂin a 10 to 20,000 prodÂuct range and it’s been perÂformÂing pretÂty well. We think that so far, it’s the tool’s abilÂiÂty to have a large numÂber of prodÂucts is cerÂtainÂly highÂer than what any sane perÂson would want to have to manage.
SpeakÂer 2:
AbsoluteÂly. I think this might be a quesÂtion I’m not sure if Demetrius, if you’re still in the room or not, one thing I didÂn’t get the opporÂtuÂniÂty to ask our preÂviÂous speakÂers of where do they get their stimÂuli from?
Nick Hodges:
One of the things that we’ve got, if you wantÂed to get startÂed, that toy shop set is availÂable online right now. In terms of getÂting real-world sets, most of our preÂviÂous clients have endÂed up going and buyÂing them from, there’s KanÂtar WorldÂpanÂel, I think have proÂvidÂed some of the earÂliÂer prodÂuct sets. Then I think there are a few othÂers. I’m sure some of my team will be able to find them and put them in the chat, there are comÂpaÂnies that do this and ProdÂucts For You, I think it was anothÂer one. They are availÂable for purÂchase, there are peoÂple around the world who want and need and use this kind of stuff. We’ve looked into whether we can someÂhow acquire some, but from what we found is that, because these things, parÂticÂuÂlarÂly in terms of groÂceries and things, they vary so much by terÂriÂtoÂry, culÂturÂalÂly, because they go out of date because prodÂucts come in and out of cirÂcuÂlaÂtion, everyÂthing, they realÂly are someÂthing that you want to have there for your study that is parÂticÂuÂlar to your study.
SpeakÂer 2:
AbsoluteÂly. I think that sounds realÂly great. I think anothÂer quesÂtion that came up, I think I saw someÂwhere in the chat, is this idea, the shop design that we have here, it’s very well suitÂed for a groÂcery shop, it’s very well suitÂed for someÂthing like AmaÂzon, but what about kind of othÂer types of online shopÂping, do you think about price comÂparÂiÂson shops, things like that?
Nick Hodges:
Yeah, absoluteÂly. This is one thing that we want to do with the shop builder in due course, which is this conÂcept of skin. What we’ve gone for the moment is someÂthing that works well, as you say, for a superÂmarÂket, genÂerÂal prodÂuct, AmaÂzon sort of thing, but there are plenÂty of othÂer kinds of skins or temÂplates that we want to explore using. Our vision for it is that we work in exactÂly the same way, you still upload a spreadÂsheet of varÂiÂous prodÂucts and they’re sent to you, you pick which kind of skin you want. Then go ahead and cusÂtomize the colÂors and the brandÂing and stuff, like I showed you earÂliÂer. Again, all we’re essenÂtialÂly changÂing there, is the layÂout and the kind of skeleÂton at the site and how you browse it.
Nick Hodges:
Price comÂparÂiÂson, one of the ones that came up and in our notes, I’ve talked about doing a clothes shop. If you’re doing a clothes shop, you probÂaÂbly want some conÂcept of choosÂing a size, which you wouldÂn’t have in some of these othÂer ones, that’s defÂiÂniteÂly anothÂer one we want to do. I think price comÂparÂiÂson sites and insurÂance and flights and othÂer things like that, all the same basic idea, but there’s always a couÂple of slight things that you would want to change dependÂing on the kind of conÂtext that it is. I think where we would approach that is essenÂtialÂly opinÂionÂatÂed skin, if you’re doing a [inaudiÂble 00:21:39] use this skin, which is the one that we made exactÂly for that.
SpeakÂer 2:
I think that sounds amazÂing and it’s always good to hear that there are more things in the pipeline ready to come out. Although that was pretÂty feaÂtureÂful to be honÂest, I think there’s a lot of things. We do have in the chat, a feedÂback form so tell us what you think about shop builder. If there was someÂthing you, I can’t imagÂine what you could think of, but if you did think of someÂthing that was missÂing, then there is an opporÂtuÂniÂty to put that in our feedÂback forms. We’d love to hear from you guys and how to make our prodÂucts better.
SpeakÂer 3:
Gareth if you’re still there, I know you’ve spoÂken to me before about where you can buy feaÂture set… Datasets from, could you say something?
Gareth:
Most of the images that you find on webÂsites, whether it’s AmaÂzon, Tesco’s, they all come from one source, which is BrandÂbank. I’m just about to post the link in the chat. WhenÂevÂer a new comÂpaÂny launchÂes a prodÂuct BrandÂbank has some set of guideÂlines that the images need to folÂlow, and these are the ones that are supÂplied to pretÂty much any web comÂpaÂny online, where you buy it from. That’s why if you go to Tesco’s, Asda, the phoÂtos you see are idenÂtiÂcal. That’s typÂiÂcalÂly where I buy my images from.
SpeakÂer 3:
That’s absoluteÂly brilÂliant, thank you so much!
Gareth:
Not just the image, but the prodÂuct descripÂtion is there as well, if you want the prodÂuct descripÂtion, it gives you a bit more.
SpeakÂer 3:
ExcelÂlent. Thank you. Thanks so much Gareth.


